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Former L’Oréal executive to lead marketing initiatives for Tree Hut and Baby Magic.
November 20, 2024
By: Lianna Albrizio
Associate Editor
Naterra International, a leader in the beauty and personal care industry, has appointed Luis Garcia as its first chief marketing officer (CMO). Garcia will step into the role of Naterra’s inaugural CMO, driving the marketing strategy for the company’s notable brand, Tree Hut, and its expanding portfolio. He brings nearly two decades of exceptional expertise in brand strategy and leadership, honed during his tenure with globally recognized organizations such as L’Oréal, Beiersdorf and...
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